What Is A Good ROAS- 9 tips to improve yours
The big question in many small business owners’ minds is “what is a good ROAS?”. Read on as we dissect ROAS, How to track it and why you should be tracking it. To measure growth, digital advertisers track a variety of metrics, including conversion rate, total conversions, CTR, CPM, and CPA. Return on ad spend […]
5 ps of marketing-how best to grow your business with them
The goal of marketing is to attract customers to your brand. As a result, marketing is an essential component of your business strategy. A good marketing strategy is also required for your business to succeed. But how do you make a good marketing strategy? That’s where the 5 Ps of marketing come into play. The […]
How to Use Facebook Ads Library to Create Better Ads
What if you could see every Facebook ad that is currently running? Consider the amount of data, ideas, and revenue you could generate. You don’t have to imagine anything anymore. The Facebook Ads Library allows you to view any ad that is currently running on the Facebook ecosystem for free. You can also learn how […]
Target ROAS: How & When to leverage it as a bidding strategy
Target ROAS is a great bidding strategy to use in your Google ad campaigns when other foundational factors like your website speed, proper keyword optimization etc are taken care of. So in this article, You’ll what Target ROAS is, when you should use it, and how to avoid common mistakes that will break things. What […]
How To Create Business Facebook Page & Advertise On It
If you own a business, you must have a Facebook Business Page. If You’re yet to create yours, this article will guide you on how to create business Facebook page and advertise with it. Facebook, with 1.82 billion daily active users, is simply not a social network to be ignored. Perhaps this is why over […]
What Is A Lead Generation:10 Mind Blowing Tips To Succeed
What is a lead generation? What are the strategies and tips for successful lead generation? These and more the questions answered in this article, but before then; let’s get to know what leads are. What exactly is a lead? A lead is defined as anyone who expresses an interest in a company’s product or service […]